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The tools you need to grow your business.

Hospitality Newfoundland and Labrador offers a wide range of tools and resources that are of value to all organizations in the tourism industry. Below you will find a robust selection of resources specifically for your business. If you are unable to locate a specific resource that would help your organization, please feel free to contact us.

Tourism Assurance Plan

The Newfoundland and Labrador Tourism Board is leading the effort to elevate the quality of tourism services and attractions available in the province. By establishing common minimum standards, industry partners are aiming to promote tourism organizations that provide quality travel experiences and assist tourism services and attractions improve the way they operate. In the future, these standards must be met in order for tourism services and attractions to participate in provincial marketing and development initiatives, qualify for membership in Hospitality Newfoundland and Labrador (HNL) and participate in partnership/membership activities with regional Destination Management Organizations (DMOs).

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Resource Guide

This guide provides a summary of resources available and the contact information for program leaders. Tourism stakeholders are encouraged to use the Resource Guide to find out more about what is available to them.

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Tourism Product Development Plan

The Provincial Tourism Product Development Plan provides an overview of the four areas of focus that will enable strategic private and public investment in tourism development for Newfoundland and Labrador to reach $1.6 billion in visitor spending by 2020.

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Destination Development

Coming out of Vision 2020’s Strategic Direction #4 – Product Development, the Destination Development process will assist in identifying the opportunities in each region of the province, how they may be linked, and what the priorities may be.

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Vision 2020

UNCOMMON POTENTIAL: A Vision for Newfoundland and Labrador Tourism (Vision 2020)

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Tourism Times

Unique in its focus, the Tourism Times newsletter is your source for information on the provincial tourism industry and our members. It is your connection to what is happening throughout the industry, as well as your platform to inform others about your business and its accomplishments.

Check out current and past issues of Tourism Times below.

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Business Tools

Along with our advocacy efforts, Hospitality NL is happy to offer a wide variety of business tools to help the growth and prosperity of your business.

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Partners & Programs

Hospitality NL has established strong partnerships over the years that are built on a foundation of shared goals for our members and the industry in general. Within the industry, as well as external to it, these partnerships cover a broad range of sectors, such as Corporate, Training, Project, Sector and various others.

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Accessing and using research is an important part of growing your business and becoming a leader in the industry. Here you will find numerous reports about a wide variety of topics of interest to the tourism industry. If you are looking for something that you cannot find on this site, we may be able to obtain it for you. Please contact Melissa Ennis with further questions.

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  • emerit

    emerit has been developed by the Canadian Tourism Human Resource Council (CTHRC) in collaboration with tourism industry professionals. It has become synonymous with excellence, credibility, and professionalism in the Canadian tourism sector. For more information go to

  • Discover Tourism

    The Discover Tourism career awareness program was developed to communicate employment and career opportunities in the tourism sector to a range of target audiences including Youth, New Canadians, Persons with Disabilities, Pre and Post Retirees.

  • Canadian Academy of Travel and Tourism

    The Canadian Academy of Travel & Tourism (CATT) focuses on building partnerships between education and industry in order to foster the next generation of Canadian travel & tourism leaders.