Our key focus is the needs of our members.

We advocate on issues of importance to the tourism industry, which builds a more competitive environment for tourism organizations. For a list of our priorities, please see our Policy section.

Current Strategy

Our current strategy, as outlined in Uncommon Potential: A Vision for Newfoundland and Labrador Tourism (Vision 2020) is aimed towards the sustainability and growth of our members and the tourism industry itself.

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2021 Provincial Elections


Policy Priorities

Representing industry on the Newfoundland and Labrador Tourism Board, as well as with respect to the federal and provincial governments, HNL strives to ensure the interests of our members are considered. Ranging from access and transportation to the sustainable use of our province’s resources, we remain determined to promote the best interests of the industry and our members.

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