The Hotels Canada (HC) is the leading voice of the Canadian Hotel & Lodging industry, bringing legislative solutions to industry challenges. They deliver targeted advocacy for fair rules for the sharing economy, to address Canada’s hotel labour shortage, and for sustainability solutions for the hotel industry across Canada.
Today, the hotel industry is facing some serious advocacy issues, including tax fairness in the short-term rental space and critical labour shortages, and HC needs to take a leadership role.
Becoming a HC Member
To be effective in today’s political climate, lobbying efforts require strong research, well developed policies and issue papers, sophisticated messaging and positioning, smart digital strategies, grass roots engagement and an influential voice in the media. In order to make the kind of impact the industry needs on these issues, the association has restructured its membership model.
