The successes of the tourism industry in Newfoundland and Labrador have not happened by accident. Countless supporters have worked diligently to ensure that our industry prospers, and as such have given freely of their time, often at personal expense because they are passionate about this industry. They are true advocates of the industry creating positive changes. The Tourism Champion Award recognizes individuals, companies, or organizations who give selflessly of their time and energy to champion the interests of and enhance the tourism industry.
- Nominees must be approved under the Tourism Assurance Plan. Learn more.
- Nominees must be members of Hospitality NL in good standing.
- Only complete nomination forms will be accepted.
- Nominations must adhere to the word limit and supporting documentation guidelines.
Previous Award Winners:
[Formerly The Golden Umbrella Award]
2023 Rex Avery, Steele Hotels
2022 Rugged Edge ATV & Snowmobile Rentals & Tours, Corner Brook
2021 Marieke Gow, Artisan Inn & Twine Loft Dining, Trinity
2020 David Hayashida and Linda Yates, Kings Point Pottery, Kings Point
2019 Wooden Boat Museum of NL, Winterton
2018 John Norman, Bonavista
2017 Cathy Lomond, Hotel Port aux Basques, Port aux Basques
2016 Wayne Hallett, Prints of Whales Inn, Sandringham
2015 Gros Morne Co-operating Association
2014 Rick Stanley, Ocean Quest Adventures
2013 Gordon Slade, Shorefast Foundation
2012 Wayne Follett, Marine Atlantic
2010 Yvonne Power
2008 Kathryn Elliot
2007 Shelia Kelly-Blackmore, St. Jude Hotel, Clarenville; AND Chad Hart
2006 Roger Jamieson, Kilmory Resort, Swift Current
2004 Earl Howell
2003 Steve Watson, Chef, Central Dairies
2002 Stelman Flynn, Seaview Restaurant and Cabins, Forteau; AND Derm Flynn, Gander
2001 Mary Taylor-Ash
2000 Interprovincial Airlines; AND Stan Cook Jr, Wilderness Newfoundland Adventures
1999 Nick McGrath; Atlantic Canada Opportunities Agency; AND Frank Murphy
1997 Terry Chaffey; Doug Burgess; AND Liam Sneyd
1996 John Dicks; AND Kathy Crotty
1993 Jennette Pelly; AND Stelman Flynn, Seaview Restaurant and Cabins, Forteau
1990 Mike Joy; AND Steve Sparkes
To submit a nomination for the Tourism Champion Award, complete the following 4-part nomination form.