UNCOMMON POTENTIAL: A Vision for Newfoundland and Labrador Tourism (Vision 2020)
About the Vision
UNCOMMON POTENTIAL: A Vision for Newfoundland and Labrador Tourism (Vision 2020) was launched in 2009 as the strategic plan for tourism in Newfoundland and Labrador.read more
7 Strategic Directions
To deliver on the ambitious target that the Newfoundland and Labrador tourism industry has set for itself, seven strategic directions will guide the way.read more
Renewed Direction: 10-Year Vision for Tourism
Our Continued Vision for the Futureread more
Newfoundland and Labrador Tourism Board
The Newfoundland and Labrador Tourism Board is responsible for advising on the implementation of Uncommon Potential: A Vision for Newfoundland and Labrador Tourism (Vision 2020).read more
Vision 2020 Partner Organizations
The Newfoundland and Labrador Tourism Board is comprised of private and public partners.read more
Evaluating Vision 2020
Evaluation of the progress towards the Vision 2020 goal will ensure the success of the collective efforts.read more
Contact the Newfoundland and Labrador Tourism Boardread more
emerit has been developed by the Canadian Tourism Human Resource Council (CTHRC) in collaboration with tourism industry professionals. It has become synonymous with excellence, credibility, and professionalism in the Canadian tourism sector. For more information go to www.emerit.ca.
The Discover Tourism career awareness program was developed to communicate employment and career opportunities in the tourism sector to a range of target audiences including Youth, New Canadians, Persons with Disabilities, Pre and Post Retirees.
The Canadian Academy of Travel & Tourism (CATT) focuses on building partnerships between education and industry in order to foster the next generation of Canadian travel & tourism leaders.